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In My Humble Opinion (IMHOIpsos) is a forum for engaged Canadians on politics, social issues, and more.
Toronto, ON – The Ontario Liberal Government’s Speech from the Throne has lifted the Ontario Liberals ahead of the Progressive Conservatives, although the bounce in support could be short lived given that most Ontarians do not...
On the one hand, Samantha thinks of herself as a so-called fitness enthusiast, sporting her Fitbit and Under Armour gear. But at night, she is reaching for high calorie snacks and butter drenched popcorn.
At Ipsos, we unleash those raw, deep...
Today's marketplace is crowded with competitors, where brands require a clear understanding of their value propositions and aspirations to succeed. But how does an organization translate the pillars of their brand into tangible customer experiences?...
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