Events

  • April 10, 2014
    AIM’s State of Marketing in BC Luncheon
    Vancouver, BC
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  • April 16, 2014
    BBM Stay Tuned 2014
    Toronto, ON
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  • April 21, 2014 - April 24, 2014
    THiA Annual Conference
    Nashville, TN
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  • April 24, 2014
    How Canadians View Public Consultation Ideation Session
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  • April 29, 2014 - April 30, 2014
    PHARMArket Research Conference
    Toronto, ON
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  • May 14, 2014
    BCAMA Vision Conference
    Vancouver, BC
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  • May 15, 2014
    Alberta’s Most Loved Brands
    Calgary, AB
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  • May 22, 2014
    Community Management Conference
    Toronto, ON
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  • May 31, 2014 - June 04, 2014
    ISPOR: Examining The Role of Big Data in Health Care Decision Making
    Montreal, QC
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  • June 08, 2014 - June 10, 2014
    MRIA National Conference
    Saskatoon, SK
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The High Price of Customer Satisfaction The High Price of Customer Satisfaction

Most managers believe that customer satisfaction is linked to higher business performance. As a result, “satisfaction guaranteed or your money back” has become the standard promise for businesses around the world. While it is true that no business...