Vancouver Knowledge Summit: It's Cool To Be Innovative
Tuesday, July 17, 2012
||Registration: 12:30pm - 1:00pm
Presentations: 1:00pm – 3:45pm
Wine and Cheese break: 3:45pm – 4:00pm
Live Biometrics Demo (need 6 volunteers):
4:00pm – 4:30pm
Cocktail Party Continues: 4:30pm - 5:30pm
||Vancouver Marriott Pinnacle Downtown Hotel
1128 West Hastings Street, Vancouver, BC
Click here for directions
Due to overwhelming interest, this event is now full. Registering will place your name on a waitlist, and you will be contacted should space become available. Thank you for your interest!
There's a lot of buzz out there about innovation. It's no longer important to stay up-to-date with trends. It is critical to be the first one out with the best next thing. But the challenge is knowing how to develop products and services that your customers will not only love, but want to buy.
Join Ipsos for its Vancouver Knowledge Summit during which we will showcase tips, techniques and really cool research methodologies that will blow your mind in terms of customer understanding, and take your brand and business success to the next level.
During our time together, we will discuss measuring return on investment with advertising and brand research, showcase advances in digital research leveraging social media and social listening, provide an overview of in-store testing for all our retailers out there, and best of all, demonstrate co-creation at its coolest using biometric research - measuring the unconscious emotional response via a sensor belt that monitors skin sweat, heart rate, respiration and movement. In fact, you'll get a chance to test-drive the belt during our session.
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