News & Polls

President Obama Leaves Office with High Worldwide Approval Ratings – But Global Expectations for Trump Are More Pessimistic

Sunday, January 22, 2017

Toronto, ON – The world has a much more positive view of President Obama’s time in office compared to the lack of optimism they express about Donald Trump’s impending term, according to an Ipsos poll of over 18,000 people globally. 


Canadians More Optimistic than Most in the World, but Half (53%) Think the Next Generation Will Have It Worse

Tuesday, January 17, 2017

Toronto, ON – Canadians are among the most optimistic people in the world when it comes to assessing the state of our country, according to a new Ipsos global survey provided to Global News.


Reader’s Digest Most Trusted Brands in Canada Revealed for 2017

Wednesday, January 11, 2017

Toronto, ON– A new Ipsos survey for Reader’s Digest has unveiled which brands Canadians trust most in a variety of categories, from banks to sunscreen to cars. The annual survey asks Canadians on an open-ended basis which brands...


Six in Ten (59%) Torontonians Oppose Higher Land Transfer Tax to Help Balance Toronto City Budget

Tuesday, January 10, 2017

Toronto, ON – The City of Toronto is currently reviewing its budget for 2017. The City’s Budget Committee is considering options to deal with a gap of approximately $90 million. Ahead of a key Budget Committee meeting, a new Ipsos...

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FIVE Food Fact

Table for One?

Table for One?
62% of all Breakfast Eating Occasions are alone.


Infographics

Over Half (55%) of Online Canadians Use Their Mobile Device to Comparison Shop While In-Store
Over Half (55%) of Online Canadians Use Their Mobile Device to Comparison Shop While In-Store

Almost Half (45%) of Canadians Consider Themselves Loyal to Brands that Support Good Causes
Almost Half (45%) of Canadians Consider Themselves Loyal to Brands that Support Good Causes

Traditional Marketing Still Makes Cents
Traditional Marketing Still Makes Cents: See Where B.C. Marketers Put Their Ad Dollars

Ipsos Sports Report
Sports Participation in Canada